Oops: How a Pro-Bernie Twitter #Hashtag Ended Up Backfiring Spectacularly

The best part about watching Bernie Sanders' 2020 campaign implode is how the majority of his mistakes are self-inflicted and easily preventable.

Take today, for example. In a well-intentioned attempt to show the people power of the Sanders movement, the Sanders communications team put together the Twitter hashtag of #MyBernieStory, which was supposed to highlight how and why people got involved with the campaign. However, Sanders' team is clearly unfamiliar with both Twitter as well as the overwhelming animosity toward Sanders on the platform, which was quickly evident by the fact that the hashtag was hijacked to highlight Sanders' failures rather than his successes. Here are some of the highlights, with many more to emerge in the coming hours.

Mission Accomplished.

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